George Dfouni Hotelier Shares Proven Strategies to Prepare for Hospitality Crises
The hospitality industry is one of the most sensitive to crises—be it a health pandemic, financial downturn, natural disaster, or cyber-attack. George Dfouni Hotelier , with more than 30 years of international experience, shares practical strategies to help hotel owners and managers prepare for the unexpected. His approach focuses on building systems that respond quickly and recover even stronger. 1. Build a Strong Crisis Team Creating a reliable crisis management team is the foundation of any hotel’s preparedness. Dfouni emphasizes the importance of having members from each department—operations, housekeeping, IT, marketing, and finance—trained and ready. Assign clear roles and responsibilities to each team member. Conduct mock drills to practice response strategies. Schedule regular training to ensure the team stays updated. 2. Understand the Risks Every hotel location is vulnerable to different types of threats. It’s essential to regularly assess what could go wrong and create custo...